Key Features of a Music Video

Andrew Goodwin, in Dancing in the Distraction Factory (1922, Routledge), has identified the following features of music videos:

1. Music Videos demonstrate genre characteristics (eg stage performance in metal video, dance routine for boy/girl band). 
2. There is a relationship between lyrics and visuals (either illustrative, amplifying, contradicting).
3. There is a relationship between music and visuals (either illustrative, amplifying, contradicting).
4. The demands of the record label will include the need for lots of close-ups of the artist and the artist many develop motifs which recur across their work (a visual style).
5. There is frequently reference to the notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic treatment of the female body.
6. There is often intertextual reference (to films, TV programmes, other music videos, etc)